Technology Checklist

Technology Checklist

 

  • Internet application – facilitates fast integration and access all day, every day
  • Database – stores customer information and maintains integrity
  • Data collection – enables real-time collection of data all day every day
  • Ranking engine – calculates and recognises customer value and level of engagement and rewards accordingly
  • Rewards engine – can generate rewards as CashBack or points
  • Rules engine – 4-dimensional matrix
  • Campaign management – campaigns and promotions can be managed and monitored in real time
  • Analytics engine – supports the ongoing analysis of data with interactive query fields
  • Reporting dashboards – provides real-time high-level reporting, plus live reports on key metrics
  • Web services – the Endless Rewards platform smoothly integrates with third-party POS and ecommerce sites
  • Grouping and segmentation – enables dynamic targeting of customers
  • Social media integration – rewards customers dynamically for advocacy